Job Summary
InfoTech Solutions is seeking a highly skilled and forward-thinking SEO Specialist with expertise in Generative Engine Optimization (GEO). This role focuses on optimizing digital content for both traditional search engines and emerging AI-driven search and generative platforms. The ideal candidate will be responsible for enhancing organic visibility, improving content discoverability across AI search models, and driving high-quality traffic through innovative SEO strategies aligned with modern search behaviors.
Key Responsibilities
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Develop and execute advanced SEO strategies focused on both traditional search engines and generative AI platforms.
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Optimize website content for semantic search, AI-driven queries, and conversational search systems.
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Conduct in-depth keyword research including long-tail, intent-based, and generative query analysis.
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Improve on-page and off-page SEO performance including metadata, internal linking, and backlink strategies.
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Monitor search engine algorithm updates and adapt strategies accordingly.
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Analyze website performance metrics using tools such as Google Analytics, Search Console, and AI-based SEO platforms.
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Collaborate with content creators, developers, and marketing teams to ensure SEO best practices are integrated across all digital assets.
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Implement structured data (schema markup) to improve content understanding by search and AI systems.
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Identify emerging trends in Generative Engine Optimization and apply them to content strategy.
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Provide regular performance reports and actionable insights to stakeholders.
Required Skills and Qualifications
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Bachelor’s degree in Marketing, Computer Science, Communications, or related field.
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Strong understanding of SEO principles, including technical SEO, on-page, and off-page optimization.
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Experience with Generative Engine Optimization (GEO) or AI-driven search optimization preferred.
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Proficiency in tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar platforms.
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Knowledge of schema markup and structured data implementation.
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Strong analytical skills with the ability to interpret complex data sets.
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Excellent written and verbal communication skills.
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Familiarity with AI search models, LLM-based search systems, and conversational search trends is a plus.
Experience
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2–5 years of experience in SEO, digital marketing, or content optimization roles.
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Prior experience working with AI-driven SEO strategies or emerging search technologies is highly desirable.
Working Hours
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Full-time position
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Flexible working hours with remote work options available
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Standard workload: 40 hours per week
Knowledge, Skills, and Abilities
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Strong understanding of evolving search engine algorithms and AI search behavior
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Ability to adapt SEO strategies for generative AI platforms and conversational interfaces
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Critical thinking and problem-solving skills
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Ability to manage multiple projects and deadlines efficiently
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Strong collaboration skills for cross-functional teamwork
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Continuous learning mindset to stay updated with digital and AI trends
Benefits
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Competitive salary package
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Remote-friendly work environment
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Performance-based bonuses
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Health and wellness benefits
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Professional development and training programs
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Access to cutting-edge AI and marketing tools
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Paid time off and flexible leave policies
Why Join InfoTech Solutions
At InfoTech Solutions, we are at the forefront of digital transformation and AI-driven marketing innovation. Joining our team means working in a dynamic environment where creativity meets technology. You will have the opportunity to shape the future of search optimization, work with advanced AI tools, and contribute to impactful global digital strategies.
How to Apply
Interested candidates are invited to submit their updated resume along with a cover letter highlighting relevant SEO and GEO experience. Applications can be sent to the official InfoTech Solutions careers email or submitted through the company’s career portal. Shortlisted candidates will be contacted for interviews.